Our brands

Schmidt Spiele®

Schmidt Spiele® publishers is one of the leading German game manufacturers. It includes the brands Schmidt Spiele® for puzzles, plush, and games for children, families and adults, Drei Magier® for upmarket children’s games, and Selecta® wooden toys. Joseph Friedrich Schmidt developed the board game Mensch ärgere Dich nicht® in 1907, thus laying the foundations for the Schmidt Spiele® brand and the long-established company of the same name. Further classics are Kniffel® and Ligretto®. The product portfolio also includes numerous prize-winning games for children, families and connoisseur enthusiasts. In 1997, Schmidt Spiele® was taken over by Good Time Holding GmbH, headquartered in Berlin. Further information is available at: www.schmidtspiele.de



Drei Magier®

Schmidt Spiele GmbH took over the rights to the premium brand "Drei Magier" in 2008, thus ensuring the continuity of this brand for children’s games. "Drei Magier” stands for upmarket children’s games.






Selecta® has been making children happy for 50 years with its premium quality wooden toys. Sustainable production and maximum product safety are the highest priority. In October 2017, Selecta® joined the brands under the German game publishers Schmidt Spiele®. Further information is available at: https://www.selecta-spielzeug.de/